Meet T.Tony: The New Face of LC Sign’s Service Spirit

At LC Sign, we believe that behind every world-class sign is a synchronized heartbeat of craftsmanship and communication. Today, we are excited to introduce a new member of our global family who embodies this energy: T.Tony (Li Xiaohu), our official brand mascot.

More than just a character, T.Tony is a symbolic extension of our mission to leave every brand brighter than we found it.

From Vision to Icon: The Story of T.Tony 

Inspired by the leadership of our CMO, Tony Zhu, and his zodiac symbol—the tiger—T.Tony was created to bring a human dimension to the world of industrial manufacturing. Tony is widely recognized for his viral, humor-driven storytelling and transparent communication style. T.Tony serves as the emotional ambassador of these values, bridging the gap between high-end engineering and heartfelt service. Together, they form a dual-layer brand voice: authentic industry leadership paired with approachable, memorable storytelling.

Crafting Trust through LC-MaaS™ 

T.Tony isn’t just here to represent the brand—he reflects how we work. As the visual ambassador of our LC-MaaS™ (LC Sign Manufacturing-as-a-Service) model, T.Tony ensures a customer journey built on clarity and collaboration.

Whether you’re a global design agency or a rising startup, T.Tony guides every stage of our turnkey process:

• Consultation & Design: Turning ambitious visions into workable, engineered solutions.
• Production Transparency:Providing real-time insights from our 20,000㎡ advanced manufacturing facility.
• Quality & Compliance:Ensuring every sign meets strict international standards, including UL and CE. Global Logistics: Coordinating precision delivery across more than 160 countries.

Why a Mascot for Signage Engineering? 

In a competitive global market, we choose to lead with both capability and character. T.Tony helps translate complex engineering processes—from materials selection to lighting performance—into accessible, engaging stories.

“T.Tony represents the emotional expression of our values, helping us communicate our service mindset more vividly across international markets.”

A Brighter Journey Ahead

As we continue supporting over 100,000 businesses worldwide, T.Tony will be right there with us—at exhibitions, inside our factory, and throughout your project’s journey. The introduction of T.Tony marks a new chapter for LC Sign: one where industrial precision meets human connection. 

Want to see T.Tony in action?

Explore our Project Cases to see how our team—and our newest mascot—are bringing global brand visions to life.